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Welcome to ICK Technology Ltd
Search engine optimization
Search engine Marketing
FREE keyword reports
FREE website reports
FREE SEO & SEM tips
Why do most SEO companies pay for their own listings?
Why is SEO so expensive?
Why do so many SEO companies promise everything but deliver nothing?
Well ask yourself this question:
If they can't do it for themselves then how can they do it for you?
SEO : Search engine optimization (optimisation)
SEO is used to drive more quality traffic (“visitors”) to your web site from a search engine via the organic (“natural”) listings.These organic search results are displayed free of charge by search engines based on what a person has keyed in.
The best search engine is Google*, this search engine always returns results which are relevant to the search term keyed in.
Google reads (“crawls”) billions of web pages a year, once a page has been crawled it is scored based on information contained on that page along with many other factors.
If a search engine is unable to understand your web site then it is unlikely to be displayed on the first page or even the first 3 pages from the organic listings even if your site is related to the search term used.
This is where an SEO service would be very helpful, We will provide you with a FREE keyword and website report which is done in a manual way, in other words we do not use automated software to generate these free reports because a better understanding is achieved if done by a person in a manual way.
Please see our SEO specialist information for help or fill in our FREE keyword check request or our FREE website report request to get a better understanding on the position or ranking of your website.
Search engine optimization
SEM : Search Engine Marketing
SEM is used to promote a website to drive more quality traffic (“visitors”) to a website by increasing the visibility in a search engine result and which has a proven return on investment (“ROI”).SEM methods normally include SEO, pay per click (“PPC”) and paid inclusion, however paid inclusion normally leads to an unfair and bias results being returned from a search engine and we think it degrades the overall user experience, thankfully this practice is not carried out by Google and therefore you cannot pay for inclusion in their organic listings.
We think this is the way forward and is probably the reason along with many others why Google is the number one search engine.
SEM with Google would therefore be a mixture of SEO (to gain high organic listings) and PPC using Google Adwords (to gain high paid listings).
Please see our SEM information for help or fill in our FREE keyword report request or our FREE website report request to get a better understanding on the position of your website.
Search engine marketing
Website design
Website design, layout and technical design is key to the success of your website and ultimately the success of your business.Customers expect to find useful information about your company and information about the products or services you provide.
If your website fails to deliver these basic demands then it is likely that these potential customers will return to a search engine and find another company.
Having a website which also incorporates an online shop, live message facility or simple message request forms and depending on your type of business an interactive system which connects your customers via your website to your company database systems is the best way forward.
This allows you to trade 24/7 and allows customers quick access to information that normally would mean waiting for your business to open and then telephone you.
A fully interactive system can save you money as well as make you money at the same time, can you afford not be ahead of your competitors.
Please see our website design services for more information.
Website design
Database design
We design database systems that connect your customers via the Internet to your back office systems and connect these same customers to members of staff based in your offices or any location in the world.These databases are fully automated and fully managed which means you can get on with the more important issue of running your business and converting customers.
We are the company who designed and built the CABS (Computer Assisted Baggage Service) computer system, which is the first of its kind in the world and has been in beta testing for 2 years and is due for release later this year.
Please see our database design for more information or see our contact us page for more information.
Database design
© 2007 ICK Technology Ltd
Registered company No. 05846928